Meet the minds that make the magic happen.
We’re an eclectic and energetic bunch of smart thinkers, innovative strategists and savvy experts skilled in all facets of communications. Clients appreciate the positive vibe our team exudes through its collaborative approach to problem-solving and our unyielding obsession with ROI. Come get to know us and do your own chemistry check.


George Fernandez
President & CEO
A respected and influential visionary who possesses both authentic experience and passion for solving complex social issues. A vibrant leader who effectively channels ideas, energy, and skill to equip organizations to drive social and economic transformation by celebrating cultural identities. Learn more about George >


Sarah Shearer
Director of Finance & Corporate Operations
A sharp-eyed pro with a save-the-drama-for-your-mama attitude. Combines precision and practicality to turn financial complexity into clarity. Smooth Like Butter is her operations anthem, keeping our agency’s efficiency on repeat. Brings a warm, easygoing vibe that makes even the busiest days feel manageable.


Diana Escalante
Director of Operations & Client Services
Knows how to keep her ducks in a row. Expert in leading multidisciplinary teams to streamline delivery and address complex challenges. Passionate about helping our clients provide community resources in multiple languages to empower and educate individuals.


Joe Knezic
VP Branding & Creative Services
A seasoned and savvy brand strategist with a penchant for clients who are focused on social missions. Relentless seeker of innovative visual and verbal content that advances a client’s brand. Well-versed in translating research findings into compelling messaging.


Carlos Centeno
Associate Creative Director
An adventurous designer, strategist and user experience evangelist. Fluent in Spanish and Geek. Revels in developing innovative solutions within challenging design and business constraints. Uses his creative passion and technical proficiency to help clients take fresh approaches in tackling traditional and digital media terrains.


Ann Gallina
Account Manager
A breadth of business experience and focused on client service. Keeper of all the details that take a client project from good to wow. Works with agency leadership and the account service team to plan and polish until Ray Bans are required.


Marielys Pagan-Stacks
Project Manager
Armed with a keen eye for detail and a knack for crafting foolproof plans. Navigates challenges with ease, approaching them as opportunities for innovation and growth. All about uncovering the root of a problem with a smile on her face.


Tracy Rouscher
Accounting Manager
Rocking the numbers game for more than 20 years. Successfully conquers spreadsheets and tames financial beasts. Has a DIY penchant for transforming the ordinary into treasure and gardens into paradises.


Beth Shanabrough
Associate Media Coordinator
Bosses day-to-day operations at our shop and is the first smiling face people see. Manages post-buy and accountability for all media buys to document that our clients are getting maximum value for their media dollars.